Event Planning Guide
This page will be password protected again after 9/10/10, before fall events begin. After that date, contact Michael via email at mleahy@bravehearts.net for the password.
This online Event Planning Guide is a document library loaded with all of the PDFs and editable Word documents you’ll need to produce a successful, turnkey campus-wide evangelism event.
Click on the headings below to reveal each section’s contents.
Event Overview
Missional Team Leader
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Missional Team Leader Overview & StrategyAn overview of common duties and oversight responsibilities for the missional team leader or campus director. Also discussed is the strategic importance of their role on the event planning team as the one who casts vision and delegates responsibilities. |
Missional Team Leader Planning ChecklistAn editable working document detailing what needs to be done and by when. This is meant to be used as a tool to hold people on the team accountable for achieving their individual objectives. |
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Matching Grant Information and FormsHere are the electronic forms and information on how to qualify for up to $4,000 in matching grants for bringing Porn Nation to your campus. Download each form separately (below), or click on the thumbnail on the left and download a zip file containing all three. Send completed forms to speakers.forum@uscm.org. Questions, contact Jane Stump at 407-443-7699 orĀ jane.stump@uscm.org. Matching Grant Information Sheet – for general grant info Application for Matching Grant – submit this before the event Report for Matching Grant – submit this after the event |
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Campus Crusade A/P Check Request FormComplete this CCC Check Request form early and fax it along with your BraveHerats invoice to CCC A/P Dept. to process your payment to Michael. The full invoice amount is due on the day of the (last) event. Remember to pay the full amount due since it’s a totally separate transaction from the scholarship payment. |
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Script for CCC Announcement at PN EventSample script of a brief announcement that a campus ministry representative needs to make towards the end of the presentation (after students fill out their comment cards and just before the Q&A). |
Event Coordinator
Prayer Team Leader
Co-sponsorship
Promotions and Advertising
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Promotions & Advertising Overview & StrategyAn overview of common duties and oversight responsibilities for the promotions and advertising coordinator with regards to event planning. Also discussed is the strategic importance of their role on the event planning team. |
Promotions & Advertising Planning ChecklistAn editable working document detailing what needs to be done and by when. This is meant to be used as a tool to hold people on the team accountable for achieving their individual objectives. |
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Porn Nation Marketing KitYour one-stop shopping for hi-res, predesigned posters, flyers, table tents, postcards, logo designs, and newspaper ads. To get your Adobe Photoshop design files, visit the PN Marketing Kit download page on this web site NOTE: ADVERTISING OR PROMOTING PORN NATION WITH ANY OTHER DESIGNS OR BRANDING MESSAGES IS NOT ALLOWED. YOU MUST USE OUR MARKETING KIT DESIGNS AND MARKETING MESSAGES (because they’re proven and they work). |
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Facebook Ad CampaignPurdue CRU’s Facebook ad campaign strategy is here. Their results: 2,100 students took the survey and 1,900 attended the event! IMPORTANT: Check with Facebook current advertising guidelines as they have changed since this instructional paper was written. |
Publicity and Media Relations
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Publicity & Media Relations Overview & StrategyAn overview of common duties and oversight responsibilities for the publicity and media relations coordinator with regards to event planning. Also discussed is the strategic importance of their role on the event planning team. |
Publicity & Media Relations Planning ChecklistAn editable working document detailing what needs to be done and by when. This is meant to be used as a tool to hold people on the team accountable for achieving their individual objectives. |
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Sample Press Release – Single CampusAn editable sample press release to use when announcing Michael’s appearance on campus and Porn Nation’s scheduled event to the media both on campus and in the local community. Be sure to visit Campus PR Help for more resources and information on how to work with the media. |
Sample Press Release – Multi-CampusAn editable sample press release to use when announcing Michael’s appearance on multiple campuses and Porn Nation’s scheduled event to the media both on campus and in the local community. Be sure to visit Campus PR Help for more resources and information on how to work with the media. |
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FAQ for MediaA single page FAQ to provide to the media. |
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Sample Fax Cover SheetUse this editable cover sheet when faxing copies of the press release to campus and community news media – newspaper, radio, and TV. |
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Sample Email IntroductionUse this editable sample when emailing information or press releases about Michael and the Porn Nation event to campus and community news media – newspaper, radio, and TV. |
Facilities and Day of the Event
Follow Up and Evaluation
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Follow Up & Evaluation Overview & StrategyAn overview of common duties and oversight responsibilities for follow-up and evaluation coordinators with regards to event planning. Also discussed is the strategic importance of their role on the event planning team. |
Follow Up & Evaluation Planning ChecklistAn editable working document detailing what needs to be done and by when. This is meant to be used as a tool to hold people on the team accountable for achieving their individual objectives. |
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Comment Cards for Day of the EventUse these cards. Contact Michael before editing these cards. Print them on white, heavy stock paper and place one on or under each chair with golf pencil before the event. Card collection will be by students dropping their cards and pencils in buckets held by volunteers you provide at exits. |
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Print Copies of Michael’s ArticleUse this article ONLY to give out to any students who leave the event early. 11″x17″ or 8 1/2″ x 11″. These are not for general distribution.at the event Michael will offer a free copy of his “Porn Nation: Student Edition” book to those who fill out a comment card (see below). |
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Order Copies of Porn Nation: Student EditionPorn Nation: Student Edition paperback written specifically for college students by Michael with Rick James. This is a key component of your follow-up strategy and SHOULD NOT be distributed at the event. Also available in the Freshman Survival Kit, order box quantities where you order your FSK’s for only $1.20 each. |
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Order Copies of Porn Nation: Discussion GuideUse this Discussion Guide to facilitate follow-up discussion groups after a Porn Nation event, or use in your small groups to prepare your hearts before the event. Printed by Northfield Publishers (an imprint of Moody Publishing and written by Michael Leahy and Rick James. |
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Poster’s for Follow-Up Discussion GroupsUse these posters to promote standalone or Porn Nation event follow-up discussion groups. Predesigned for dorm floor programs, or use an editable copy from the PN Marketing Kit to tailor to suit your needs. |





















